If you’re going to SES San Jose and want to really learn about optimization, check out the Landing Page Utopia: Expert Roundtable. My boss and Director of Optimization, Frans Keylard, will be on the panel. Everything I know was taught to me by Frans, so if you’re serious about talking to an optimization expert here’s your chance. He has a wealth of testing experience and is a fun guy in general.
In addition, Jonathan Mendez will be on the same panel. If you don’t know him, he used to run OTTO Digital, a former division of Offermatica. He is on top of the optimization game as well. It should be a great panel!
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January 12th, 2009 at 5:32 pm
Really it is very useful information and thanks for sharing this information.