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    I write about multivariate testing, landing page optimization and other campaign optimization topics. Check out the Lesson Guide if you're just starting. Have a question or suggestion? and let me know your thoughts.
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  • « Find success in every test: Looking beyond conversion rates | Home | Looking forward to 2008 »

    Widemile’s Big Launch

    By Billy | March 17, 2008

    I try to keep this blog strictly about testing, but I have to make an exception. One of the biggest reasons I am working at Widemile is because I believe it has a great future ahead of it and our announcement today is part of that future.

    There are two exciting parts to the announcement: the first is that we are revealing our new optimization platform, which has been designed with agencies in mind, and second, we have 13 partners lined up to begin using our new optimization platform. That list is comprised of these amazing companies: Ascentium, Avenue A | Razorfish, Brand Digital, Closed Loop Marketing, DDB in Seattle, Palazzo Intercreative, POP, Portent Interactive, Red Bricks Media, SolutionSet, Stratigent, TMP Directional Marketing, and ZeroDash1.

    In celebration of this announcement, I have moved the blog to this domain, testingblog.widemile.com and redesigned the page to look more like our new website at www.widemile.com.

    This is the start of a new era for Widemile and as my company matures, I plan to continue to blog and become an even more valuable resource to the online marketing and campaign optimization community.

    Press release @ Widemile.com. 

    Official press release in PDF format.

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